Tuesday, March 30, 2010

What is Twitter and How Can It Help You Build An Online Presence?

Twitter has created a unique social media platform that allows individuals, as well as businesses, to post updates in a quick, concise fashion from anywhere in the world. From the teenager at her favorite rock concert to CNN’s breaking news alerts, Twitter now dominates the world of “quick summary” information. In this world of “information saturation”, Twitter’s 140 character message limit requires “tweets” to cut through the fluff and get right to the point. Readers like this, as evidenced by Twitter’s explosive growth in such a short time. 

As a marketer, Twitter allows you or your business to laser target a niche. It’s also quite possible you may actually create a “Twitter Persona” that’s far more interesting that you actually are! Why? Because with Twitter you don’t have to come up with a ton of useful content – short bursts of quality information and entertainment is sufficient to build and retain a following on Twitter. 

Once you have created a following on Twitter, the platform allows you to stay in frequent contact with your “list” without burning them out. This alone makes Twitter one of the most, if not the most, powerful social media tool for marketers. Because Twitter messages are short and to the point, you can easily tweet up to 4 times a day and cultivate a relationship with your followers much quicker. Compare Twitter to more traditional marketing methods such as email lists, telemarketing, television commercials, etc. If you emailed your list 4 times a day how long do you think it would take for everyone to unsubscribe? If you called prospective customers 4 times a day how long do you think it would take for them to stop picking up the phone … or worse? If you ran the same television commercial 4 times a day how long do you think it would take for viewers to tune out or change the channel? Those methods of marketing are effective in moderation, but they are forced. Your Twitter followers are voluntarily choosing to stay in communication with you because they want to hear what you have to say. And when people want to hear what you have to say, chances are they will eventually buy from you. 

It is vital to understand, however, that Twitter is NOT A SALES PLATFORM. This is where many people get it wrong. If you go on to any Social Network and immediately start pitching your product, business or service you will lose your following and your friends quickly. You must establish credibility and cultivate a relationship with your followers before you pitch. But once you have built up credibility and mastered the art of the Twitter conversation you can easily “sell” as often as once a day, and your followers will never know what hit them. The key is discerning when you have reached that point in your relationship with your followers. Hope this will help all beginners out there who are trying to build their online presence. Here is an example of my twitter account just to give you an idea. 


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A Step by Step System to Avoid Information Overload in Your Internet Marketing Business

Information overload is a huge danger for new internet marketers. It's such a big problem. It can just kill your business. When you start you are bombarded with information and trainings that can delay you actually taking action and getting going - a kind of analysis paralysis.

And unfortunately, it's on the increase. Every day I get emails and pop-ups telling me about the next best thing for this or that - Twitter, Facebook, Pay Per Click, traffic boosters, list builders... I can't keep up with this stuff.

I spent a year hopping from one to another, learning lots but doing little. It's frustrating. So what is the answer?

Well, I've been following Mike Dillard's teachings for some time so I'm all ears on his latest - "Whats Working Now". Mike's outlines the growing problem and talks about bringing EFFICIENCY into your marketing activities. This is a "short cut system" - so you can follow these new trainings but do so in a focused manner.

I certainly resonate with information overload and Mike has certainly struck a chord with lots of people here. There's nearly a 1000 comments on his page! For more information about how to avoid information overload and start focusing on Whats Working Now, click here!


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Monday, March 29, 2010

What Are The Benefits Of Having An Internet Business

Many of us have been trying to start their own business whether it is online or offline business. But is online business for you if you are thinking of starting one?

There are many benefits of setting up an internet business during your spare time. This is one of the greatest advantages of internet business. What this means is that you can still build a profitable business without having to quit your day job. In case that your business does not take off as planned, you still have a steady stream of income.

Another significant benefit of this business is that the start up cost is very low as compared to any offline business. However, what you need is a laptop computer and internet connection. With these two things, you can virtually start to make money online.

Do keep in mind that there is no free lunch in the world. You must work very hard and consistently in order to see results over a period of time.

Internet business also allows you to work whenever and wherever you like. This is particularly attractive to work at home moms and dads because it allows them to take care of their children and being with their family anytime.

Having mentioned the above benefits, it is important to know that there is a learning curve of  having an internet business. It is believed that as soon as you master the basic skills, you should be making a steady stream of monthly income comfortably.

Make sure to click here to ground you with the basic principles and foundation to build a successful internet  home based business.


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How To Avoid Information Overload


If you've been struggling to build your internet home based business and jumping from one course to another trying to learn all things at once that only lead to frustration and action paralysis, well you are not alone. Because most beginners and intermediate online business owners do get frustrated due to information overload...

Let me ask you a question. If you are the ship captain and your port of destination is in Australia and you are departing  from US, you cannot expect to arrive in Australia in one day, agree? Not until you execute a series of plots in your navigation so you will arrive to your destination in the shortest, safest and most convenient route.

You are the captain of your own business. You start at point A. In order for your to arrive at your port of destination (your goal), you must learn first the How-To so that you will reach your desired destination (goal). There might be some storms and big waves that you might encounter as you navigate the sea, but this is just part of where we are going. The problem in most online marketers is that once they see a storm approaching, they either quit and go back to where they came from. And another issue is that after learning one course, they learn all the others in the hope that after all of these, everything will be in place. But the problem is, this is where most online marketers get frustrated. So how do you avoid information overload?

You have to sit back and start thinking about the big picture. Focus on where you want to go.

1.) Study and master one marketing method that you like most. (Build your list)
2.) Learn copywriting. (Build relationship with your list)
3.) Sit back and relax. That's it.

Stop worrying about all the other courses out there. This will just lead you to action paralysis and information overload. Focus on one single marketing method that you enjoy most and learn copywriting.

And before you turn off your computer and end your day, be sure to write down a list of 5 things, 5 tasks that you want to accomplish the next day and be specific. Example would be to read at least 10 pages of the course that you just bought. That would be specific. Those list of tasks must be related to your goals. When you are finish with those 5 tasks, stop and relax... That's it. Hope this helps you on how to avoid information overload and make sure you check this out.

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Sunday, March 28, 2010

How To Succeed In Network Marketing

The 2 Things You Must Learn To Succeed In Network Marketing:

1.) Become A Leader - You do this by increasing your value to others through education.

2.) Having The Ability To Express Your Value Through Marketing.

That's it! Those are the 2 things you need on how to succeed in Network Marketing.

Becoming a leader in this industry is not easy and also not difficult. If you are willing to learn and educate yourself and apply what you've learned in your own marketing business and share your knowledge to others, you will indeed succeed. My advise is to take it one step at at time, be patient and be consistent on what you're doing. As the saying goes, you can't eat an elephant one time. To begin this process, I recommend that you click here. This will introduce you on the basics of how to become a leader to be valuable to others and how you can apply those concepts so you can have a profitable and successful business.

So I hope this helps and if you have any questions, just leave your comments below. Thank you.

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